Quick pop quiz:

Sharpen your
brains

What kind of copy is going to get you the most sales?

Copy that is:

  • Rooted in research + strategy
  • Focused on the customer
  • Fresh and engaging
  •  All of the above

The answer? D.

Because even when copy is science-backed and totally customer-centric, if it is BOH-RING, you may as well kiss your sales goodbye.

So who am I, and what’s my point?

I’m Hannah.I write copy. The style you’d read on your washing machine manual. Proven to convert browsers to buyers because they are overwhelmingly impressed by the intelligence of the words they don’t understand. Also from those awesome cliches they’ve come to love.
Nopes. Not in this place anyway. Zap. 🤺 Take that, boring copy!

Here’s where I take your business and punch it up to create that refreshing personable connection that (let’s be honest) we all crave. 

We’re talking fresh and memorable copy that drives revenue.

Strategy and structure are VIP personas in the marketing world, but standing out in a crowded marketplace is practically impossible when your copy sounds like the meteorologist on the radio. (Showers all day, every day in the UK.)
But when your copy is loaded with your personality, it connects you with the real human who’s reading it. 


And connection is priceless
Because connection + trust = better for your bottom line.


1. My go-to comfort food:

  • Chicken pot pie
  • French onion soup
  • Mac ‘n’ cheese.
    (Fueled by carbs. Duh.)

2. In my free time, I

  • Veg on the sofa
    with a sci-fi book
  • Hang out with my
    awesome family
  • Tie-dye everything in sight
  • Go for long woodland walks

3. Fave title of mine:

  • Copywriter
  • Email Marketer
  • Quiz Funnel Strategist
  • Mum!
    (Called so by two
    impossible adorable children.)
  • all of the above

4. I come armed with:

  • A fresh British approach
  • An accent that rivals the Queen’s
  • Plenty of caffeine
    (No tea for this English gal. We’re talking serious coffee addict here = caffeine-driven copywriter.)
  • All of the above
So now that you know about my weakness for mac ‘n’ cheese, let’s talk about your bottom line.
(Though when we talk, I’m all for debating the merits of home-brewing. #coffeeaddict)

If you’re like so many other entrepreneurs

I know, you’re doing big things with your life. You’ve stepped out of your comfort zone and created an empire you’re proud of.
But then comes the hard part:
Putting it into words so it actually sells.
Words that set you apart from the crowd.
Words that connect you to your audience.
And poring over maddening sentences and lifeless introductions is not what you want to be doing, amirite?

Hannah Lipschutz Copywriter

I get you.
And that’s what I do.

I sell your brand in a powerful way, one that matches the (bold and quirky) / (fun and innovative) / (confident and brave) / fill-in-the-blanks person you are. 

I am straight up obsessed with the psychology of people and what makes YOU special. I’ve been a people-watcher ever since I can remember, because I LOVE to see what makes people tick and how it’s possible to form a connection with an audience through your very own personality.

I get you.
And that’s what I do.

I sell your brand in a powerful way, one that matches the (bold and quirky) / (fun and innovative) / (confident and brave) / fill-in-the-blanks person you are. 

I am straight up obsessed with the psychology of people and what makes YOU special. I’ve been a people-watcher ever since I can remember, because I LOVE to see what makes people tick and how it’s possible to form a connection with an audience through your very own personality.

Hannah Lipschutz Copywriter

It’s not just people-watching-abilities that I’ve got in my pocket. 

My eyeballs and brains have been wired to think about what your customer needs to hear.

Hundreds of hours and thousands of dollars invested in copywriting and marketing training will do that to you. Some badges for a show-off round: (Indulge me)

Three things you’ve got to know before we’re good to go:

1

You are so. much. more. than Plain Jane.

I don’t allow vanilla over here. I believe that every person and every brand has a unique flavor, so I don’t accept blah.
We humans crave authenticity, and my goal is to nail your distinctive voice so that you can connect and make that sale.

2

You want the big picture

I see the big picture because I’m a funnel strategist. It’s not just one email or one ad, it’s all part of the map of your business. 
Working with me means getting a strategist onboard to map out your unique direction. 

3

You need copy that WORKS

We’ll fill ‘er up with personality, but every piece of copy that comes through here is research-based and strategy-backed. 
You’ll be confident knowing that your messaging is rock-solid and based on proven formulas.

"I felt like she just got me."
Simply put, Hannah over-delivers. She provides top-notch service which makes working with her a seamless experience from beginning to end, and one that I thoroughly enjoyed!
She went above and beyond on every level, involving herself in my business to an unbelievable extent. I love how everything was solidly ground in research — she even spoke to my clients directly to gain insight into my business!
But most of all, she figured out my business to the 'T', to the extent that when I read the copy for the first time, it was perfection, because I felt like she just got me.

If you want clear and sharp messaging, based on endless research, but that still sounds like you, Hannah is the person for you. I cannot recommend her enough.
Esti Wolo, estiwolo.com

Wouldn't it be dreamy to work with someone who:

makes that connection between you and your audience?

(they’re hungry for it)

creates copy that is fresh and dynamic?

(that people actually read)

does that heavy lifting for you?

(good for the bottom line)

X