%20copy.jpg)
.png)
.png)
Hiiii,
Your Elf To The Rescue
I can swoop in and save the day, but we all know good and well that investing your dollars in marketing can also end up with awfully stomach-clenching results and an upsetting ending.
(The one you’ve been meaning to take care of,
but a gazillion excuses got in the way.)
.jpg)
.jpg)
(The one you’ve been meaning to take care of,
but a gazillion excuses got in the way.)
1
Because (and I can say this in my sleep) more leads + more people who love my brand = more sales. I’ve tried the gamut of lead magnets out there, but my list is growing slower than a cactus in the desert. I want something that will increase the drip of leads to a flood of leads.A quiz as a lead magnet is the answer.Ask any human what their favorite topic is and the answer will be universal -- themselves. And that's exactly what a quiz does -- talks about that glorious topic. Using a quiz as a lead magnet is highly effective because it pokes on that human desire we all have. (And it’s super fun to boot!)
2
If I got a dollar every time someone told me that email delivers the highest ROI, I’d be rich. I know I need to up my email game. I want to send emails that will build a relationship, then sell.But why would anyone open and read my emails? And how do I get my emails to stand out in a crowded inbox?
3
Marketing a course is HARD. My course has all the qualities of an effective and useful course. I’ve spent hundreds of hours curating it to be nothing less than perfect. The people I’ve worked with have left rave reviews about how much the course has changed their lives, and I have no doubt that this proof will convince more people to join.Thing is, I know it’s awesome, but why does my course currently feel like the world's best kept secret?
(The one you’ve been meaning to take care of,
but a gazillion excuses got in the way.)
1
Because (and I can say this in my sleep) more leads + more people who love my brand = more sales. I’ve tried the gamut of lead magnets out there, but my list is growing slower than a cactus in the desert. I want something that will increase the drip of leads to a flood of leads. A quiz as a lead magnet is the answer. Ask any human what their favorite topic is and the answer will be universal -- themselves. And that's exactly what a quiz does -- talks about that glorious topic. Using a quiz as a lead magnet is highly effective because it pokes on that human desire we all have. (And it’s super fun to boot!)
2
If I got a dollar every time someone told me that email delivers the highest ROI, I’d be rich. I know I need to up my email game. I want to send emails that will build a relationship, then sell.
But why would anyone open and read my emails? And how do I get my emails to stand out in a crowded inbox?
3
Marketing a course is HARD. My course has all the qualities of an effective and useful course. I’ve spent hundreds of hours curating it to be nothing less than perfect. The people I’ve worked with have left rave reviews about how much the course has changed their lives, and I have no doubt that this proof will convince more people to join. Thing is, I know it’s awesome, but why does my course currently feel like the world's best kept secret?
I can swoop in and save the day, but we all know good and well that investing your dollars in marketing can also end up with awfully stomach-clenching results and an upsetting ending.
Boring copy that talks like a bot isn’t going to help you sell like a boss. Belching words at your audience isn’t going to improve your Stripe activity. You want to need to build a connection to the human on the other side of your message. When your funnel has a dash of your awesome personality, that’s when your message starts to take shape and the connection builds.
There may be hundreds of people who are doing what you do, but when you add your personality into the mix, it’s a no-brainer formula:
Hi, I'm Hannah Lipschutz
When I’m not researching weird and wonderful things or chomping through the next bag of Haribos (I’ve got a sweet tooth that would put a 6-year-old to shame),I help growing businesses generate more leads (overflowing style), and keep those leads nice and warm (piping hot, if ya will).
When I’m not researching weird and wonderful things or chomping through the next bag of Haribos (I’ve got a sweet tooth that would put a 6-year-old to shame),I help growing businesses generate more leads (overflowing style), and keep those leads nice and warm (piping hot, if ya will).
When I’m not researching weird and wonderful things or chomping through the next bag of Haribos (I’ve got a sweet tooth that would put a 6-year-old to shame), I help growing businesses generate more leads (overflowing style), and keep those leads nice and warm (piping hot, if ya will).
This email sequence netted a
client $65,000 in revenue
This email helped raise $1,000,000 in a fundraising campaign
This email got a 54% open rate + a 26% click-through rate (List of 3000 people)
.png)
.png)
.png)
You’ve got a business to run. I’ve got this down pat from A-Z, so you can do just that. Throw off the burden, because I’ve got your back. No agitating over looming deadlines. It’s on me.
I want to keep you smiling all the way through. Relationship. Responsiveness. Those are the keywords here. “I feel like I’m your only client” is the oft-repeated refrain I hear.
No ifs, ands, or buts. Everything is clearly mapped out for you. You'll know exactly what’s going on at every stage of the project. With clear, focused deadlines, you’ll never get left high-and-dry.
Results matter. At the end of the day, you need to drive sales up. As a certified funnel strategist, I don’t work with what “sounds pretty on a paper,” I fix your funnel based on proven methods.
You need strategy-based, data-backed copy that darts bulls-eye on the pains and problems of your prospects, and then shows them why YOU are the only option. And that’s only possible when it's written by someone who’s constantly learning and has been trained by the best of the best.
Hannah is a dangerously good copywriter.
How do I know? Because with a hit-it-where-it-hurts follow-up email, she nailed my pain points and convinced me to hire her for an email sequence I hadn't been planning on developing just yet.
The best part? She did an awesome job. Not only was her copy tight, effective, and engaging, but working with her was a pleasure: she asks all the right questions, communicates clearly and frequently, and is committed to perfectionizing her work 'til it's...perfect. : )
Hannah is a seriously skilled copywriter. Grab her before she's completely booked out!
Founder, CopyTribe & Michal Eisikowitz Copywriting
We talk a lot about how cold emails don’t work.I might have changed my mind. Hannah sent me an email — it was the best email I have ever received. To be blunt, I don’t read emails. I skim. If what you have to say is interesting, I might read a few words. Maybe. But somehow this person I’ve never met got me to read almost EVERY SINGLE WORD of an email. I was so impressed I booked a call with Hannah, even though what she was offering hadn’t even been on my radar. Consider me officially impressed.
Chief Video Marketing Officer at Two Heads Consulting
I'll admit - we weren't easy clients. It was a last minute project. A rushed project. Requirements changing by the day. But throughout every step of the crazy 'process' - Hannah delivered. She was never fazed. She went above and beyond every time, and delivered outstanding copy. From our side, it all looked so effortless, but it's obvious that Hannah puts a tremendous amount of research, thought, and work into her projects. Put simply, you can't go wrong collaborating with Hannah.
Marketing manager, Lyons Presentation Group
Hannah was a pleasure to work with. Her writing is clear and concise and always delivered in a timely manner. Our team was in need of a trusted and talented writer to clearly transcribe strategies and creative direction planned in meetings. She delivered above expectation, not stopping until the product met our expectations!
Founder and creative strategist at The Anelis Group
I've never met a copywriter who throws herself into a business like Hannah. She did a serious deep-dive into my business and researched until she knew it almost better than I do. Working together and following her straightforward process was nothing short of a pleasure. She answered every email promptly and clearly, never missed a deadline, and was simply EASY. No pulling teeth here.
I'm not forgetting the copy. Outstanding. Simply outstanding.But to be more specific, it was targeted, results-driven, and compelling.
And the best part? She over-delivers massively. She didn't just tick the boxes in the contract, she showed me the holes in my system and where I can patch it up. A sales funnel strategist who truly cared about my success.
Director at Legate
I am reluctant to write this recommendation because I hate sharing my secret marketing weapons with others. I have written, worked with, and studied tens of thousands of emails, landing pages and ads over my career. My clients are looking for an edge. An unfair advantage. Hannah is my unfair advantage. Her work is without a doubt the most structured, effective and on-point messaging I have ever seen. Hannah will always be my first call when I or my clients need copy that delivers consistently.
Founder at Tenfold Traffic
davidmelamed.com
