Creative professionals: Go from saying "Dayrates don't work for me" to selling a VIP offer with confidence
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“This sounds like something my business could use.”
So now what?

I’ve hammered out my process to a perfectly-efficient, foolproof science.

#1: Time to chat

We’ll jump on a 20-minute call to see if your project and my copy brains are a good fit.

You'll tell me all about your pet frog unique brand and project needs.

I’ll listen carefully, ask some questions, and gain a firm understanding of what you need to boost your business.

We’ll talk about timelines, goals, and dates,

and before we wrap up, we each get to decide if this is a Hansel-and-Gretel match.
If it is, I’ll send you a customized project proposal. In that proposal you’ll find a comprehensive list of deliverables, a general timeline, and a project quote.

#2: Let’s get this show on the road

Once you’ve signed that proposal and paid a 50% deposit, I’ll zap out some time for your introductory discovery session.

This is where hyper-focused targeted research happens. Research in the form of:

- An exhaustive branding questionnaire
- A 60-minute discovery session in the zoom room
- Thorough market research + competitor analysis
- Careful review of all customer feedback in the form of reviews, chat logs, and surveys
- 2-3 customer interviews to get the gold.

There will be lots of questions, and lots of magnifying data to get to the heart of what your customers want from you and what they love about you.

By the time we’re done with this, you‘ll have a vivid picture of what your customer base wants and needs are. We’ll zone in on those distressing pain points so that you can offer your solution in the best possible way.

All that solid info will be summarized in one beautiful research summary. 
This document will be the base for all the copy and for all your future marketing needs.
You’ll want to keep and refer to this time and again as your
branding brief.

#3: Here’s where
we double down

The research brief gets approved by you and then the copy can finally take shape.

This is your time to do what you do best or what you love. Designing mansions? Selling real-estate? Paragliding? (↩️ That’s on my bucket list. 😊)

Armed with a coffee in each hand, I create a storyboard. This will be the initial outline so you get a good sense of the customer journey.

Once that's approved, we strategize and write all the emails in the flow.

#4: It’s pefectionizing time

We have a fabulous first draft, but I want to get it perfect for you. 30 days of revisions are next up on the list; AKA time for editing to get to a flawless deliverable.

Once it's been approved, it's time for design and Klaviyo implementation. We can do that through your team — or mine. If you have an in-house team, I’ll work with the designer and developer to make sure the emails are presented and setup in the best way possible.

#5: Here's where we do a (virtual) high-five!

. . . And wrap it up with a big red bow. I send you the final deliverable, you deposit the remaining 50%, and we'll let the emails start running!

And that’s that!

If clink-worthy success sounds good to you... 
If emails that your customers WANT to read sounds good to you...
If making more money sounds good to you...

. . .You might need a dangerously good team to handle your emails
Now's your time to

schedule a free 20-min consult